Why Cat?

My name is Pavel Nekoranec, and if you break down my surname, you’ll find the Japanese word "Neko" (猫), which means cat. This connection isn’t just linguistic; it’s deeply personal. I am a passionate cat lover, and incorporating this theme into my professional work felt natural and meaningful. But there’s more to it than just a name.

A black cat's head peeking out of a white teacup on a green background.

Curiosity

Just like a cat, my work starts with curiosity. I delve deep into understanding user behaviors, uncovering the 'whys' behind their actions.

A young man with light brown hair, wearing a white shirt and wireless earbud, smiling while holding a black cat on his shoulder, against a stone wall background.

猫 (neko)

Placeholder image icon with black mountain, black circle sun or moon, on a white square background, yellow border

Observation

Cats are known for their keen observation skills. In my role, I continuously observe and analyze user interactions, behaviors, and experiences.

Close-up of a sleeping tabby cat curled up with its eyes closed.

猫 + RANEC

A simple drawing of a trash can with a mischievous face on a red background.

Adaptability

Cats are incredibly adaptable, thriving in various environments. I tailor my methods, ensuring effective solutions.

A black laptop with a blank screen on a pink background.

Exploration

Like a cat exploring new territories, I experiment with innovative ideas to enhance user experiences.